How much money are you willing to pay to receive Ham Radio promotions?

The recent QSO Today virtual event was premised on the idea that a ham will give up their time and will pay their money to receive immediate access to special deals and the latest information.

There is a certain part of this value proposition that is valid. A run to Dayton costs you time and money for sure.

But like so many of us, I personally wasn’t willing to give up a weekend to watch ham radio stuff while discounting the reality going on around me.

When you go to Dayton the displacement from you usual nurtures participating in the event.

When you are at home your real life doesn’t retreat. Usually you know the consequences of ignoring the reality around you – wife gets mad, dishes pile up, the dog howls to be let back in, the snow needs shoveling, and somehow those vendors & restaurants that feed you a a hamfest didn’t show up for you virtual event.

Nobody buys you a beer, whispers check out the Brand-X booth’s prototypes or will haggle with you when you want to new code keys so you can gift one to a friend.

The virtual event offers fractional experience while still expecting a heavy time demand and as of this year an entrance fee.

Perhaps I have arrived at a point of life where a bit of quiet, solitude and focus are appreciated. If I buy a Sunday newspaper I throw out the huge wad of ads because I value my time more than any discount on frozen chicken tenders at some grocery store I never go to anyway would save me.

Remember the choice to give up a weekend and spend the money is irreversible, where the choice to sit it out until later is not an absolute, as I can reverse much by either buying a late ticket to watch the materials during the embargo month, asking the manufacturers/presenters directly for it, or participating vicariously through others reporting on the event. While I cannot retrieve the immediacy of attending at the moment, everything else is reversible.

Personally again I favor the reversible over the irreversible whenever there is a bias in decision making of a risk of significant lost time.

Harvesting the materials later also lets the quality filter of attendee’s responses vet what I spend time on later.

And I don’t have to sit around while the presentation team’s techies try to fix the technical flaws.

Again paying the ten bucks is only annoying (unless they agree to not sell my information to advertisers, the payment will result in spam emails) but the gamble that my time would or wouldn’t be well spent is the real issue.

73

Steve
K9ZW

One thought on “How much money are you willing to pay to receive Ham Radio promotions?

  1. k9zw says:

    Picked up a bit more info right from the man in charge.

    “Folks,

    Unfortunately, I cannot read all of your comments about the Expo. It was a disaster, and one of the most stressful events of my life. I am sorry for your inconvenience. I am sure that if I read most of your critiques, you are correct. Here is the apology that I sent to the ticket holders:

    First of all, I would like to apologize for the poor experience that many of you had at the QSO Today Virtual Ham Expo. After our very successful August 2020 Expo, I had a vision of combining what I loved about the vFairs platform (which is what we used last time) with a new technology that would provide a lot more interaction between attendees, speakers, and exhibitors.

    Unfortunately, we had many technical issues with the Airmeet Presentations and the integration of the vFairs and Airmeet platforms. My brilliant programmer offered his resignation and to return his salary. Ridiculous, as the failure of this project was mine alone. I am deeply sorry for letting you down.

    Fortunately for all of us, we had all the video presentations pre-recorded in the event of a technical disaster. Therefore, all of the presentations that were to take place over the weekend are now in the final editing stages and will be available in the Expo Auditorium within 48 hours. These videos are in glorious 1080P, high resolution, and streaming from Vimeo (a proven and strong video platform). All of the 80+ speakers gave fantastic presentations.

    Please don’t let the last couple of days get in the way of watching our amazing speakers. If you are blind or vision impaired, know that we have a solution for you at the qsotodayhamexpo.com website. Give us a day or two to make that preparation.

    To get to the on-demand site, simply click on the following link: https://qsotoday.vfairs.com. Use your email address to get in (the one you used to purchase your ticket). No password is required. Go into the lobby and click on the Auditorium door, or click Auditorium on the main navigation bar at the top. If you have any problem with access, and you had a ticket, let us know immediately by sending an email to rachel@qsotodayhamexpo.com for us to update the attendee list, keeping in mind that we are two hours ahead of UTC. Again, we will need about 48 hours to get all the videos up and ready. Note that while the vFairs platform at the above link will be open during the on-demand period through April 12, 2021, the Airmeet Lounge is now closed.

    One of the things that we’ve stressed in all of our communications is that the QSO Today Virtual Ham Expo team is committed to constantly learning and improving what we do. Virtual conventions of this magnitude are new territory. We believe that there’s a place for a virtual ham Expo to serve the needs of the very large amateur radio community, especially those that don’t attend in-person national or regional events (or even local events). We are committed to making that happen. Our first Expo was a great success, our second one not so much. Setbacks happen but it’s important to keep moving forward. As such, we are committed to getting “back on that horse”, learning from our mistakes, and making sure that the next one is back on track. Please stay patient with us and we’ll prove it to you.

    The QSO Today Virtual Ham Expo will return on August 14th and 15th.

    Humbly yours and 73,

    Eric Guth, 4Z1UG
    73,

    Eric
    4Z5UG / WA6IGR”

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